How Do Old Articles Affect SEO?
It was early in the 21st century that some powerful and well-known businesses realized that providing specialized articles and creating valuable content was the missing part of online marketing that could drive large numbers of users to the website and landing pages and sell more products and services.
Some businesses also saw blogs as a good opportunity for advertising revenue. Unfortunately, the first attempts at creating a blog were not very attractive experiences. In the creation of the content of these blogs, no attention was paid to quality and attractiveness. Many companies’ blogs were just a bunch of texts, with no content marketing principles in writing their articles.